---
title: CIM Marketing Excellence Awards 2019 Winners
description: The Chartered Institute of Marketing's Annual Marketing Excellence Awards took place on 11th April. Miappi give you the run down of the worthy winners in each category.
image: https://blog.miappi.com/hubfs/Imported_Blog_Media/Untitled-1.png
---

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# CIM Marketing Excellence Awards 2019 Winners

 By [Dominic Carelse](https://blog.miappi.com/author/dominic-carelse)

[Back to Blog](https://blog.miappi.com)

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Last week, over 500 marketers descended on Grosvenor House Hotel for 2019’s well respected Marketing Excellence awards, an annual celebration of some exceptional work by agency and client side marketing teams alike. Comedian and TV personality David Mitchell opened the proceedings as he proclaimed: “It’s time to grade you all on how good you are at your job”. As it turns out, all nominees were pretty exceptional at theirs!

 

Miappi are proud partners of CIM, sponsoring the event since 2018 helping enhance the attendee experience by providing a live display on the main stage of curated content from the night. The CIM team are also able to leverage the Miappi Engage feature to gain consent for content shown, so that they can use the original files in their marketing for next year’s awards.

 

[![](https://blog.miappi.com/hs-fs/hubfs/Imported_Blog_Media/Miappi-Engage-CTA-banner.jpg?width=1000&height=350&name=Miappi-Engage-CTA-banner.jpg)](https://resources.miappi.com/the-ugc-platform-for-consumer-brands)

 

### **Winners**

 

**Best Advertising Campaign** – Southeastern: Southeastern Hidden Gems 2018

**Best Brand Building Campaign** -Large – Keele University: The Keele Difference

*Highly commended* – Standard Life Aberdeen: Standard Life Brand Campaign

**Best Brand Building Campaign** – SME – Leeds Playhouse: Rebrand

*Highly commended* – Impero: Returning Beefeater Gin to fame and glory

**Best Content Marketing Campaign** – Highways England: Distressed campaign

**Best Corporate Social Responsibility** – Natwest: MoneySense

**Best Customer Experience Strategy** – Certsure in partnership with Saville Group, RBH, Vue, Omniplex, Showcase and Odeon Cinemas:  Europe’s biggest ever electrical event

**Best Integrated Campaign – Large** – University of South Wales: Unleash Your Colours

**Best Integrated Campaign – SME –** Jersey Dairy in partnership with Freedom Media: #TooGoodNotToShare

**Best Partnership Marketing Campaign** – Bridge on behalf of Square Enix, Warner Bros. Pictures and Lucozade Energy: Lucozade and Tomb Raider

*Highly commended* – Britvic Soft Drinks: Fruit Shoot and Netmums

**Best use of Data and Insight – Large** – EY: Decoding the Digital Home campaign

**Best use of Data and Insight – SME** – Flamingo: Using insight to bring fans closer to Formula 1

**Best use of Digital Marketing** – Large – Dignity: A digital transformation for funerals

**Best use of Digital Marketing** – SME – No Pork Pies: Integrated Digital Marketing for GEM Motoring Assist

*Highly commended –* 72Point in partnership with Boat Rocker Rights: Girls in STEM

**Best use of PR** – Freedom Media in partnership with Royal British Legion Jersey: Remembering the Fallen

*Highly commended* – Leeds Playhouse: Every Third Minute Festival

**Best use of Social Media** – Fox Networks Group: The Walking Dead Season 8 Euro Tour – Facebook Live Q&A with Cast

**Innovation – New Product/Services** – Translink: Belfast’s Glider Launch

**Innovation Not-For-Profit/Public Sector** – Royal Air Force in partnership with Engine and Wavemaker: RAF100

*Highly commended* – Certsure in partnership with Saville Group, RBH, Vue, Omniplex, Showcase and Odeon Cinemas: A world first for the construction sector

**Agency of the year** – Transmission

**Marketer of the Year** – Lorraine Westwood, Keele University

**Marketing Team of the Year (client side)** – Dignity

**Marketing Campaign of the Year** – Britvic Soft Drinks in partnership with m/SIX Communications, Red Consultancy and Saatchi & Saatchi London: Robinsons Fruit Creations Campaign

**The Chair’s Award 2019** – Certsure in partnership with Saville Group, RBH, Vue, Omniplex, Showcase and Odeon Cinemas: A world first for the construction sector

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### [What is a Content Discovery Platform?](https://blog.miappi.com/what_is_a_content_discovery_platform)

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### [How Do You Leverage Hashtag Tracking for Brand Marketing?](https://blog.miappi.com/how_do_you_leverage_hashtag_tracking_for_brands_)

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### [10 Best User-Generated Content Marketing Examples](https://blog.miappi.com/10-best-user-generated-content-marketing-examples-2021)

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